Local search results are vital to business success.
Are you influencing that information?
The Internet continues to expand everyday – this may be the biggest understatement about the current era of marketing. But a vital and often dismissed question that follows is “How does this impact my business?” Most notably, often local search information is being created outside of the source. In other words, someone may be creating information about your business without your input. Take control of that information today with our BizSocially Business Citation Management service
Advertising says to people, 'Here's what we've got. Here's what it will do for you. Here's how to get it.'
- Leo Burnett
“Why should I care what the Internet says about my business?” you may ask!
What this means practically is business owners have less and less control over the data about their business – publishers of information are proliferating data about your business, often without your input and frequently without your knowledge. When you layer on the growing opportunity for the public to weigh in on that data – rating service and providing experiential commentary are two of the most prominent methods – the need to do something to manage that data has become a top-priority!
Percentage of Local Search Leading to a Visit
visited a store within a day, and 34% who searched on computer/tablet
did the same.” Google